Via the Hacking Netflix blog come this from Cinematech:
CBS has uploaded more than 300 clips that have a total of 29.2 million views on YouTube, averaging 857,000 views per day, since the service launched on October 18. CBS has three of the top 25 most viewed videos this month (Nov.1–17), including clips from CBS’s Tuesday night hit drama “NCIS,” “Late Show with David Letterman,” “The Late Late Show with Craig Ferguson” and “The Early Show.” The CBS Brand Channel is also one of the most subscribed channels of all time with more than 20,000 users subscribing to CBS programming on YouTube since the channel launch last month.
Fascinating! Balance that with the Pew Podcast stats. What an intriguing picture. Is YouTube more engaging? More fun? It’s certainly more social!