Are new cell phones/devices coming with the application to read the codes? Or is a downloadble app? Reminds me a bit of the very short lived and ill fated CueCat craze.
Many new phones have the ability to read QR barcodes. Both the iPhone and the T-Mobile G1 have free applications that can read these barcodes. The coding/application is made by a company called Zebra Crossing.
These kind of codes have been used in Japan, where advertisers would place a QR code at the bottom of theirs ads with either links to their websites or exclusive mobile goodies (ring tones, wallpaper, etc).
Oops. Apparently code doesn’t work in comments. http://skitch.com/alwright1/hj48/snappr.net-create-code
My answer: Badly, at least for the next few years. Will take major tech shift before we catch up to expectations, honestly.
But I’ll be writing the book on this over the next 8 months, so I’ll let you know.
In California we’re trying to answer this question NOW by re-thinking re-modeling our statewide information delivery systems and methods.
Are new cell phones/devices coming with the application to read the codes? Or is a downloadble app? Reminds me a bit of the very short lived and ill fated CueCat craze.
To reply to pollyalida’s comment:
Many new phones have the ability to read QR barcodes. Both the iPhone and the T-Mobile G1 have free applications that can read these barcodes. The coding/application is made by a company called Zebra Crossing.
These kind of codes have been used in Japan, where advertisers would place a QR code at the bottom of theirs ads with either links to their websites or exclusive mobile goodies (ring tones, wallpaper, etc).
James, thanks for that info. I really need to get a smarter phone!
All sorts of interesting ideas flying through my head now.