Categories On the Library Cluetrain



TTWNostalgic
On the Minnesota tour, I spoke a lot about how libraries can learn from The Cluetrain Manifesto, which says: “These markets are conversations. Their members communicate in language that is natural, open, honest, direct, funny and often shocking. Whether explaining or complaining, joking or serious, the human voice is unmistakably […]

Markets Are Conversations












TTWNostalgic
Organizational charts worked in an older economy where plans could be fully understood from atop steep management pyramids and detailed work orders could be handed down from on high. Today, the org chart is hyperlinked, not hierarchical. Respect for hands-on knowledge wins over respect for abstract authority. Follow

Cluetrain Manifesto #49 & #50 (or Ponder Flattening Your Library)