Blogs are nice, but sometimes prospective students crave a bit more real-time interaction. When high school students want to ask a quick question about admission, student life or academic programs, chances are they prefer to get an answer right away. They won’t call your admission office (hey, you’ve never been introduced – and they love to spend time on the phone, but only with their friends). They might not email you (email is so yesterday and formal).
That’s why you should offer them to IM (instant message) you.
I know, I know, it might be a challenge to use IM for the following reasons:
IM? What’s this? Does it bite? …
At Beloit, the admission office has found the solution, Student Outreach Interns (SOI):
“We think one of the best ways to get the inside scoop on college life is to talk to the students themselves. Join the Beloit Buddy List and IM your way through the college search. Or, if you prefer, a Beloit student will phone or email you to answer your burning questions about campus life, academics, and how to balance it all — or even what to pack.”