Daily Archives: December 11, 2012

3 posts

A Social Media Mindset

Dr. Troy Swanson’s post this morning has resonated with me. I have an assignment in the Hyperlinked Library course on creating a emerging technology plan or social media guidelines statement. Troy’s ideas fit well but also make me realize that so much is tied up in organizational mindset. Things move and change according to the climate at hand. Maybe part of the assignment should focus on less-tangible, less-predictible things. How can we plan for what we do not know to plan for? This passage is the heart of Troy’s well-reasoned argument: This isn’t to say that effective use of social […]

Your Library Does not Need a Social Media Plan By TTW Contributor Dr. Troy Swanson

Last month, someone contacted me about creating social media plans in libraries. From our email exchange, I think she was a bit surprised when I said that I think social media plans often get in the way and are a waste of resources. I told her that I could not send her a sample social media plan or a list of best practices for writing a social media plan. I told her that my suggested best practice was to not write a plan at all. When I think about a “plan”, I mean a systematized set of steps that guide […]