http://theubiquitouslibrarian.typepad.com/the_ubiquitous_librarian/2006/06/the_place_where.html
The Ubiquitous Librarian points out that some students identify the library as the “place where fun comes to die” via Facebook. The wonderful thing is he doesn’t cluck and hurumph, he prposes turning such things around:
It could be interesting to surprise a group like this one day with pizza or sodas or a coupon for a free coffee from the library café. Catch them off guard. Provide a seemingly random unique experience. And more than anything, create positive grassroots PR for the Library.
Are you thinking this way? Are you checking out Facebook and MySpace to see what the peception of your library is and then acting on it? Are you providing experience that might change your users perceptions of your services? Of yourself?