Rachel Singer Gordon on Library 2.0:
http://www.libraryjournal.com/article/CA6379554.html
Simply put, think about ways to remove barriers. This can be as simple as rethinking our position on no cell phones, no drinks, and no instant messaging. (And we wonder why people run out the door to latch onto the free wireless access at Panera instead?) Do you still make people sign paper forms to use the Internet? Think about the “no” at your library and how you can turn that into a “yes.”