Making researchers famous with social media View more documents from Mal Booth Mal writes: These are the slides and notes for a workshop we are running for academic researchers on using social media to raise their profiles as part of our UTS Research Week 2012 program.
LogoColors, a photo by widgetsandstone on Flickr. Via one of my students, just discovered this campaign: http://www.widgetsandstone.com/CustomContentRetrieve.aspx?ID=3999890 Various fluorescent colors of the campaign logo. This was part of a marketing campaign to draw citizens to a visioning event to give their ideas on how the Chattanooga library system could be reinvented. Other parts of the street marketing campaign were stickers, coasters and coffee cup sleeves — all done with the initial “Nothing Will Change” message, then followed by the altered “Everything Will Change” message. Ads direct mailers and web page were also part of the overall campaign. The end […]