Markets Are Conversations

4301 posts

Markets Are Conversations

On the Minnesota tour, I spoke a lot about how libraries can learn from The Cluetrain Manifesto, which says: “These markets are conversations. Their members communicate in language that is natural, open, honest, direct, funny and often shocking. Whether explaining or complaining, joking or serious, the human voice is unmistakably genuine. It can’t be faked. Most corporations, on the other hand, only know how to talk in the soothing, humorless monotone of the mission statement, marketing brochure, and your-call-is-important-to-us busy signal. Same old tone, same old lies. No wonder networked markets have no respect for companies unable or unwilling to […]

Comments in the Hennepin Library Catalog

Welcome to Library 2.0! I had breakfast today with some of the coolest librarians from Hennepin County Library and I nearly fell off my chair when I heard they had just rolled out patron comments in the catalog! With barcode or an e-mail, userrs can comment on their favorite materials. Hurrah for Hennepin! ILS vendors …watch this closely…these are features our users and librarians want!

Are Associations Innovation in a 2.0 World

Over at ALA L2, Michelle wonders if there are examples of associations innovating with 2.0 toold…if you have any examples, thoughts, or suggestions, comment here and I’ll make sure the folks working on that project get them! http://michellefrisque.alablog.org/blog/_archives/2006/5/16/1963185.html I have been looking at various association web sites trying to learn how other associations are using 2.0 technologies. Well so far I have not seen a systematic approach to how assocations are utilizing 2.0 technologies. Instead it seems like associations (at least the ones that I have looked at) are only begining to dabble in 2.0. They do not have a […]