Director, are you Blogging?? Via the Church of the Customer Blog: If CEOs blogged, they would save considerable time on hundreds of weekly emails that ask roughly the same types of questions. That’s part of Debbie Weil’s thesis in The Corporate Blogging Book. “Why not do it more efficiently?” she writes. “Instead of a one-to-one message, why not a communication from one to many thousands?” She describes the pro’s and con’s of corporate blogging with plenty o’ pointers on how to do it well and not screw up. I read an early copy of the book and it’s excellent. So […]
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Paul Miller posts about innovation, Abram and the Cluetrain: http://blogs.talis.com/panlibus/archives/2006/09/usercentric_inn.php I trust that our fellow vendors must (by now!) just about be sufficiently Participation Age-aware to read at least one of Panlibus or Stephen’s Lighthouse. Here’s hoping, for the sake of their customers, that they find Patty’s post via one of those routes, have a read, and get re-imagining their business and its interaction with the world around it. Oh, and while I’ve got their attention… have you finished Cluetrain yet? A few months ago,I asked III to read the Cluetrain as well. Maybe it’s time for ILS customers to […]
It’s Blog Day again! Here is my list from last year at this time. And Meredith Farkas has already posted her list here. Five new(ish) biblioblogs you might want to take a look at: The Ubiquitous librarian: A fascinating voice from academic libraries! Brian Matthews blogs thoughtfully and posts some things that just make me say WOW! Check out his posts on gaming. The Green Kangaroo: A strong voice from our association! Mary Ghikas, Senior Associate Executive Director at the American Library Association, blogs about associations, ALA and what she’s reading. I am so glad we have this personal presence […]
I owe a mountain of inspiration to Karen Schneider for this one! I’m working on the syllabus for my section of LIS701: Introduction to Library and Information Science for this Fall at Dominican. We’re using Rubin’s Foundations of Library and Information Science from Neal-Schuman and I’m adding a reading of The Cluetrain Manifesto as well. We’ll have articles and blog posts to react to and discuss. Putting this together, I’m reminding of a question I had last semester during one of our discussions of current library jobs and those 2.0 job descriptions. “What do we need to pay attention to?” […]
I’ve been telling the librarians I’ve been speaking with to read the Cluetrain Manifesto and apply it to library services. Networked conversations are changing business, and I honestly believe, changing libraries. Look at the incredible discussion, conversation and kerfuffle around the ALA L2 course! Into my aggregator comes Casey Bisson’s post about Nicole’s post entitled “Touched a Nerve.” Seems a staffer from iii was displeased with her blog post about the ILS… Here’s what I might say, quoting the Cluetrain: Markets are conversations! Here’s what your some of your market is saying: In the meantime, I tell people not to […]
Via Blake at LISNews: http://www.publicagenda.org/research/pdfs/long_overdue_five_things.pdf Libraries are highly valued Libraries are important 21st Century resources Voters love libraries Libraries use tax funds wisely The public welcomes a greater role for libraries (includes a safe and engaging place for teens!) So much to say about this but for now: Attention public library adminstrators: if you are not avctively building an engaging, welcoming space for teens to congregate, staffed with librarians who can interact with them and guide them as needed through all the information that bombards them, you are sadly missing the boat. (and the Cluetrain!) Gaming initiatives, teen advisory boards, […]
Check out Steve Lawson’s “A biblioblogger visits the local branch library” http://library.coloradocollege.edu/steve/archives/2006/06/a_biblioblogger.html My favorite bit? BRANCH LIBRARIAN: We do have some online innovations here. We allow patrons to pay fines online via PayPal. BIBLIOBLOGGER: You still have fines? I’m sorry, my friend, but the Cluetrain is about to pull into the station, and you are looking like Anna Karenina, if you get my drift. BRANCH LIBRARIAN: Ah! A literary allusion! Yes, I understand perfectly, though I’m not flattered. BIBLIOBLOGGER: Hey, don’t take offense. Tell you what, I’m doing a thing in Second Life tomorrow called Exhuming the Paleolibrary that is […]
On the Minnesota tour, I spoke a lot about how libraries can learn from The Cluetrain Manifesto, which says: “These markets are conversations. Their members communicate in language that is natural, open, honest, direct, funny and often shocking. Whether explaining or complaining, joking or serious, the human voice is unmistakably genuine. It can’t be faked. Most corporations, on the other hand, only know how to talk in the soothing, humorless monotone of the mission statement, marketing brochure, and your-call-is-important-to-us busy signal. Same old tone, same old lies. No wonder networked markets have no respect for companies unable or unwilling to […]
Cluetrain Manifesto #95: We are waking up and linking to each other. We are watching. But we are not waiting. I honestly laughed out loud at this comment at FRL concerning another ALA kerfuffle about conference meetings being posted online: In an effort to establish its street cred as a hip organization, ALA is going to an all-flash mob scheduling process. 30 minutes before the meeting, they’ll send a bulletin to all their myspace.com friends telling them where to show up. Thomas Dowling This too: I laughed first when I read the post, again when I read the messages on […]
Running Around the Room Originally uploaded by The Shifted Librarian. What a great crowd! We promised our handouts and some useful links would go up here: HANDOUT: http://www.tametheweb.com/presentations/LevineStephensTLA.pdf Get started with a free Blogger Blog here! The Cluetrain Library 2.0 Reading List Second Life Library 2.0