Curtis R. Rogers, Ed.D., Communications Director at the South Carolina State Library, has posted the annual survey on American libraries using Social Media tools for PR/Marketing. Please consider participation and share the link: http://www.surveymonkey.com/s/annualweb202012 The survey will close on Wednesday, November 21, 2012, 5:00pm EST. Please forward this survey to library colleagues, state library association listservs, Facebook pages, or others who may be interested. If you have any questions, please contact me at crogers@statelibrary.sc.gov. Curtis R. Rogers, Ed.D. Communications Director, SC State Library
Categories Marketing
74 posts
On a recent break from work at my library, I walked down to the local cafe to get my daily summer iced tea and lemonade. On my walk back to the library, I noticed a couple looking at a large map of Portland, ME. They looked like they were trying to find something but couldn’t figure out where to go. I stepped in and said, “Is there something I can help you find? I live downtown and I’m also a librarian. It’s part of my job to help people find what they need.” In the end, I helped the couple […]
Early in my career, I made the mistake of mentioning in one of my one of my presentations that I was one of those librarians that didn’t read a lot but somehow got into libraries. Since then, I don’t think I’ve been able to live that down. To some, I’ve become “ that teen librarian who doesn’t read” and to some extent I think that’s hurt me. I was wrong in saying that I don’t read. In fact, I read quite a bit: I read the most on my phone (news, gaming, music, sports, RSS feeds) I play video games, […]
Ned Potter has put together a new book on marketing libraries. TTW’s own Justin Hoenke helped him out on the chapter on marketing to teens using technology in libraries. Super cool! For a list of contributors and more: http://www.librarymarketingtoolkit.com/p/about-contributors.html The Library Marketing Toolkit will be published in July 2012, by Facet Publishing. This website acts as a companion to the book, as well as a stand-alone marketing resource. To quote the blurb, the book is: “A toolkit of ideas to inspire action. As libraries continue to fight for their survival amid growing expectations, competition from online sources and wavering public perceptions, effective […]
The Pritzker Fellowship from Chicago Public Media is designed to cultivate a “new generation” of journalists. The fellows are nominated by community organizations, cannot have a degree in journalism, must not be in an academic program, and must be interested in community reporting. This would be perfect for a librarian. In fact, I wish that I could nominate a librarian for this! Do you know a librarian who might qualify? Check out the curriculum from their website: Program Curriculum Throughout the training period, the Pritzker Fellows will work on many projects and develop skills within their chosen arena. The training will be extremely targeted […]
The Portland Regional Chamber held its annual business expo on Wednesday, and booths included the usual: credit unions, hotels, sign shops, telecom companies, the Portland Public Library. Attendance was light in the early afternoon, but began to pick up as …. — “Wait!” I know you’re all saying, astonished: “The Portland Public Library???!!” Sonya Durney, who is the Business and Government Librarian at my library just recently did something super awesome. She took her show on the road the Portland Business Expo and talked to local small businesses about the benefits of using their local library. Durney explained: “If we can […]
Graham Lavender points to a post by Mr. Library Dude concerning the realities of libraries school and the job market. Mr. Library Dude offers a few points to be considered: I don’t really care what library school course grades/GPA you have. Just get your degree and focus on getting some experience. Get a mentor! Someone who is a working librarian. Not a library school professor who hasn’t worked in libraries for 20 years. Geographic flexibility: I understand that not everyone can (or wants) to move across country for a job. Just be aware that you may be severely limiting your […]
What is it? 23 Things for Professional Development, also known as cpd23, is a self-directed, self-paced, inclusive, practical and free online programme open to librarians and information professionals at all stages of their career, in any type of role, any sector, and from any part of the world. It encourages information professionals to explore and discover social media ‘Things’, including Twitter, RSS feeds and file-sharing, as well as other ‘traditional’ CPD routes, such as gaining qualifications, presenting skills and getting published. Participants will be asked to assess how each Thing can assist them in their professional development, and then to […]
Shamelessly re-posted from Ken’s blog because it’s oh so good- http://www.kenhaycock.com/kens-blog/entry/ten-keys-to-career-success.html As I pointed out to the graduates, it may be less appropriate to offer an inspiring message concerning our particular profession and its prospects in a tight economy but we also sometimes forget that this too shall pass. The term convocation denotes a coming together, in this case for a celebration of achievement, but it is also a commencement, a beginning, a beginning of a new career and a new life, and also a beginning to learn, just as one gets a driver’s license but then really learns […]
From The Go Librarians, Steven V. Kaszynski writes: http://golibrarians.wordpress.com/2011/03/11/what-are-words-for/ Everybody loves ALA’s classic celebrity READ posters. And for good reason. Multi-age, culturally relevant celebrities inspiring multi-age people to read books and get literate. They’re popular and possibly even effective. Still, the READ poster is alone in its work. It wants a family. It needs siblings. Libraries continue to evolve and struggle against their own underrepresentation. They seek ways to break the mold. The READ campaign advocates literacy and promotes the library as a literacy center or, from a non-LIS perspective, a place to get free books. But isn’t that the […]